The model, American actress and singer Paris Hilton, look changed to one similar to that used by the late Marilyn Monroe, to promote her new fragrance line.

Hilton posted on his personal blog “Twitter” some photographs that he took a set to promote the lotion. “On the set on photo shoot for my new fragrance. I feel very proud and happy. I’m dressed as Marilyn Monroe, very sexy.”

Hilton also claimed to be the new fashion icon: “I think every decade has a blonde as an icon, like Marilyn Monroe or Princess Diana and now I’m that icon.” He indicated that his personal website has been given the opportunity to maintain closer contact with anyone in the world.